Nonprofit partnerships

City Lights partners with one local nonprofit charitable organization per production (six organizations per year). City Lights seeks to partner with organizations whose mission may be tied to the theme of a specific play or musical. (For example, for The Waiting Room, a play about cancer and the medical industry, City Lights partnered with the Susan G. Komen Breast Cancer Foundation.)

On the simplest level, City Lights provides an acknowledgement of the partnering organization’s contribution to the community in the program and a mention in the curtain speech prior to each performance for that given production. We also include the partner’s logo on the postcard for the production; place a donation box for the partner in the lobby during each performance; and provide display space for the partnering organization to place literature and create an engaging exhibit. In return, the partnering organization promotes the City Lights production to its employees, volunteers, and other constituents.

A more involved partnership might involve making packages of tickets available to the partnering organization, donating a percentage of individual ticket sales or of an evening’s box office sales to the partnering organization, or hosting an event at the theater for the partnering organization. The details of a non-profit partnership are negotiated and arranged with the partnering organization by City Lights Executive Artistic Director Lisa Mallette specifically for that partnership and that production.

[image: Chihuahua]

During the quirky comedy  Tigers Be Still, City Lights partnered with Silicon Valley Pet Rescue — and paired photos of rescue chihuahuas with quotes from the play in an ad campaign.

 

Partnering organizations have included:

ACT for Mental Health
Canine Companions for Independence
Eating Disorders Resource Center
Family Supportive Housing
genARTS Silicon Valley
Kara Grief Services
Next Door Solutions to Domestic Violence
Silicon Valley FACES
The Outlet Project
Theatre Bay Area Lemonade Fund
U.S. Marine Corps Toys for Tots Foundation
U.S. Marine Corps League
YMCA of Silicon Valley
YWCA of Silicon Valley
San Jose Institute of Contemporary Art

 

[image: three actors]

When City Lights partnered with the San Jose Institute of Contemporary Art, the ICA let us use their gallery to shoot publicity photos.

 

To discuss the possibility of a partnership with City Lights, please call Executive Artistic Director Lisa Mallette at 408-295-4200.