Nonprofit partnerships at City Lights

Each season, City Lights partners with one local nonprofit organization per mainstage production (six per year). City Lights seeks to pair with groups whose mission may be tied to the theme of a play or musical. For example, for The Waiting Room, a play about cancer and the medical industry, City Lights partnered with the Susan G. Komen Breast Cancer Foundation. History San Jose was a perfect partner during Truce: A Christmas Wish from the Great War.

Besides donating a portion of box-office proceeds to support the partner’s efforts in the community, City Lights highlights the partner’s work in programs and curtain speeches. We also include the partner’s logo on the show’s postcard; place a donation box in the lobby during the run; and provide display space for the partner to place literature and create an engaging exhibit. (Did you see History San Jose’s display about San Jose residents’ involvement in World War I? Fascinating.) In return, the partner promotes the City Lights production to its employees, volunteers and other constituents.

A more involved partnership might involve hosting a special event at the theater or the partner’s venue, such as a reception at a gallery after a City Lights matinee. The details of a no-profit partnership are negotiated and arranged with the organization by City Lights Executive Artistic Director Lisa Mallette specifically for that partnership and that production.

Interested in pursuing a partnership? Contact City Lights Marketing Director Rebecca Wallace at

[image: Chihuahua]

During the quirky comedy  Tigers Be Still, City Lights partnered with Silicon Valley Pet Rescue — and paired photos of rescue chihuahuas with quotes from the play in an ad campaign.